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Suzuki Joins A Growing List Of Moto Makers Offering Home Delivery

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Suzuki has joined a growing list of motorcycle manufacturers offering a streamlined at-home purchase and delivery experience with its “Suzuki Direct 2 You” program. 

We first saw this strategy employed by Indian back in early April, with Harley-Davidson, Yamaha, Kawasaki and Honda jumping on the bandwagon shortly after. 

While it’s true that powersports dealerships have been on the federal government’s list of essential businesses that were allowed to stay open during the coronavirus crisis, a large majority shuttered their showrooms as a precaution, while offering essential service and repairs by appointment. 


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Others are just now opening doors with social distancing guidelines in place, but there is still a large part of the population that would rather skip a lengthy in-store transaction. 

And with spring weather tickling our wild hairs, the manufacturers are eager to get us on the road and trail as quickly as possible.  

In Suzuki’s case it wants you to “Have the Suzuki of your dreams delivered straight to your home or office.” The Japanese marque explains that you simply pick your bike and options then your selected dealer “will work with you for a safe, professional and convenient buying experience all while ensuring the same quality of service as an in-store visit,” including a complete product orientation session performed by trained dealership personnel.

Suzuki offers motorcycle home delivery

How It Works

  • Pick out your Suzuki motorcycle online.
  • Find a dealer near you at the dealer locator or check with your local dealer.
  • Your selected dealer will work with you to provide a personalized product delivery straight to your door.
  • Complete product orientation from trained dealership personnel included.

“We understand the landscape of the COVID-19 pandemic is challenging for everyone, and we are working hard to ease that burden with new and innovative ways to continue our commitment to keeping customers and dealers a priority,” said Kerry Graeber, Vice President MC/ATV Sales and Marketing at Suzuki.

Each of the manufacturers have used slightly different wording in their press releases so it’s a good idea to check with your local dealer for the scoop on how local regulations might affect their program. 

And while Yamaha and Kawasaki made it very clear that in addition to vehicles, its parts, accessories and clothing were also available for home delivery, the others were more vague about parts being included. Suzuki was one of the only brands to specify an end date (June 30th) for its at-home delivery experience.

One talking point all the manufacturers were united on was that an at-home delivery would be a satisfying experience and would include all the orientation you’d expect from a storefront delivery.  

You won’t find too much about the “Suzuki Direct 2 You” program on its main website, so contact your local dealer by phone or email for details. And if you’ve had experience with a Covid-related delivery of a vehicle or parts please tell us about it in the comments.

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Author: Jamie Elvidge

Jamie has been a motorcycle journalist for more than 30 years, testing the entire range of bikes for the major print magazines and specializing in adventure-travel related stories. To date she’s written and supplied photography for articles describing what it’s like to ride in all 50 states and 43 foreign countries, receiving two Lowell Thomas Society of American Travel Writer’s Awards along the way. Her most-challenging adventure yet has been riding in the 2018 GS Trophy in Mongolia as Team AusAmerica’s embedded journalist.

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